The data collected by the tool would be sent to servers in the United States. But this exploitation of European data by Google is deemed illegal by the CNIL. But if it is the Austrian authorities who are the first to have denounced this operation, the situation is likely to evolve throughout Europe. Which means that it is important to find alternatives to Google Analytics, just in case. considered. 6 alternatives to Google Analytics Matomo The first alternative to Google Analytics is Matomo , an open source tool. It is installed directly on the server for free and unlike Google Analytics, the user is the only one who can fully manage their data: collection, storage, security, data processing… However, the data will take up space on the server and the software must be secure, which is not the case with Google Analytics.
But Matomo offers a wide range of features such as HeatMap
User session analysis, conversion tunnel analysis, etc. Fathom Analytics Fathom Analytics. This tool allows you Nepal Email List to see in a simple and global way the data concerning your website while respecting the RGPD. It compares data between different time periods. It also offers you an indicative curve of the number of views and visitors over a given period. With tools for managing and analyzing new trends, the tool also allows you to monitor the actions taken by your competitors. Fathom is chargeable but this is explained by the fact that it does not resell your data. It is therefore its only means of income and your data remains anonymous.
However the tool is only available in English
Which is a downside. FREE GUIDE Prediction and anticipation of Return On Investment for natural Hong Kong lead referencing (SEO) Download now Simple Analytics Easy Analytics. At first glance, this tool looks a lot like Fathom. It offers simplified website data analysis and data protection. However, the amount of data to be analyzed is not as large as in Google Analytic . But the tool is nonetheless useful: detailed curve day by day. Results concerning the number of visitors, views per page.