Remember that knowing how to invest correctly is one of the keys to success. Your ad’s redirect page is poorly optimized It is quite possible that your advertisement has a very good click-through rate (greater than 1) and that Facebook considers it interesting with a good relevance score (greater than or equal to 8). Yes, and yet you are not reaching your conversion or sales goal. Have you thought about the relevance of your landing page.
Because even if you have a most engaging ad, if your
Redirect page does not meet the visitor’s expectations, you lose them and eliminate any chance of achieving your goals. For example, if you Vanuatu Email List highlight a specific product in your ad, do not send them back to the home page of your website. Send it to the product page or a landing page specially designed for your advertising campaign. It should present the product, repeating the offer and the promise of your ad. Finally, to be as effective as possible, remember to invite the Internet user to leave his contact details to contact him via a form.
In short, do not omit this sales page which has the sole
Purpose of conversion. Your ad does not comply with Facebook’s requirements More extreme case, but Facebook still prohibits certain types Hong Kong lead of content and this can result in a Facebook ad not serving. Your ads not being validated or serving restricted. To know : violent content overrated or unrealistic content adult content discriminatory content (race, religion, gender or sexuality, financial situation, etc.) In the case of advertising in an aid or association context, you have the possibility of circumventing this prohibition by targeting, by directly targeting specific people. Also, think about turning your content in an uplifting way that provides a reassuring feeling.