These insights can come from various stakeholders such as the marketing department, sales teams, customer service, customer case studies and testimonials, and finally forums, product reviews, etc. So many ways to enrich your content ideas. Keyword research tools are also real goldmines for analyzing your competitors and specifically searched keywords. From these rich elements, convert all this information into various content topics in your content calendar. Step 5: format the contents figure out which formats work best for you and what your audience is looking at.
This can range from blog posts to white papers
Social media posts, and even videos. Adapt to what your persona consumes the most. In the calendar template we Lithuania Email List provide, this step corresponds to the Content Format field . Step 6: choose the right promotion channels You have transformed your content ideas into various formats that you will need to promote through different channels. To know where and when to post them to get the most out of them, you need to figure out which channels are most effective for promotion.
This will allow you to fill in the Promotion field of your calendar
It is useful to keep in mind that to optimize your content as much as possible, you will have to spend time adapting Hong Kong lead it according to the channels chosen to make it more suitable. Step 7: track the productivity of your content The usefulness of the calendar does not stop at its programming, it can go further by helping you to follow your production , identify the black points and solve them more quickly.