What to do when you suspect that a website is not working properly? How to identify the problems? These are the questions you ask yourself when you want to perform an SEO audit.
But what do you do if you’re on a tight budget? This article is aimed at webmasters and SEO consultants who want to solve problems on their own without necessarily resorting to the services of a positioning agency.
There are many articles offering advice in this field, and we decided to take action by creating an SEO checklist with over 130 checkpoints.
You can follow along or read it to understand how I performed my SEO audits when I worked in an agency.
With this checklist, you can conduct an audit yourself.
(If you don’t have time) It’s important to know how to quickly get an overview of a website’s health. Learning how to generate this kind of “SEO pre-audit” takes just ten minutes. There’s no need to buy expensive software – it’s essentially free.
How much does an SEO audit cost?
For a basic SEO audit, which would take approximately 5 to 10 hours, the recommended rate ranges from €700 to €2,500, depending on the volume of work.
For a more detailed SEO audit, between €3,000 and €25,000, after reading this list, you will understand why an SEO audit takes between 2 and 3 weeks (or even more).
How to audit a site?
Not all SEO checklists are created equal.
Most documents found on the web cover the basics of a technical SEO audit without taking into account how Google has evolved. It is possible that a UX issue or on-page SEO issues, especially Insurance Telemarketing Leads semantics, could affect your site’s performance.
Technical fixes will not permanently solve the problem. To do so, it will be necessary to find the source of the problem.
This SEO checklist covers all the checkpoints and how they should be performed.
The complete SEO audit process:
Please note that this is just for verification purposes. The results of these verifications should be part of a long-term strategy .
Before starting an SEO audit…
Why this SEO Audit Checklist?
SEO audits are one of those fields where it’s all or nothing. By publishing the checkpoints, we want to give everyone access to an extremely comprehensive list.
This list helps you identify issues, regardless of size, that are affecting your site’s ranking.
Tools used in the SEO audit of a website I Hong Kong Lead strongly recommend that you do not use just one tool to audit your website. In fact, you are likely to miss something and that is why I invite you to use several different tools to analyze various elements. Each tool covers, in my opinion, a specific feature. Some of them are paid, others offer freemium formulas (limited access to features).