The value of your investment is measured in terms of return. The web has the advantage of offering Internet users the possibility of researching, comparing and buying products whenever they wish. Pop-up ads are no longer needed. Today, paid ads appear. when they are most likely to attract attention. Evaluate the returns of a paid advertising campaign .P aid advertising available on the Internet also has the advantage of providing extremely precise statistics that are available in real time. tracked, measured, and analyzed . The advertiser is billed for the display of his banners.
This is the CPC (cost per click) He can choose to place the
Money on the links of the advertisement or on the action which is carried out. The results are tracked in real time Georgia Email List as they prompt users to perform an action (click on the mentioned ad, go to the website, etc.). Offline advertising (billboards, etc.) cannot be measured in this way. Quickly adapt your ads . Advertising (whether paid or free) allows you to gauge in real time the flow of visitors and the actions . This allows you to modify your online marketing campaigns more quickly.
Responsiveness to the behavior of your potential
Customers is much easier and simpler than with offline advertising. Paid advertising based on a solid SEO Hong Kong lead strategy An effective SEO strategy must integrate the two elements of natural referencing (SEO) and paid referencing (SEA). Natural referencing (SEO) SEO consists of placing your business on the keywords that your prospects are most likely to search for on the internet. For example: “ SEO agency ”, “ digital strategy consulting ”, etc. It allows you to be in the first results of Google .