To plan and manage your website redesign to ensure that you are not going to penalize your SEO, it is essential to follow specific steps , including reviewing your current site and creating a migration plan . as well as safeguarding your website using tags such as “ canonical ” as well as “ hreflang ”. But also making sure you have high-quality content, and access to analysis of your website’s performance after the redesign. By following these steps, you will be able to revamp your website in a way that preserves and even improves your SEO. redesign of a website without penalizing its natural referencing Do an analysis of your current site Analyzing your current site will give you a better understanding of how it works and identify areas that could be problematic during the redesign.
You can use site analytics tools like Google
Analytics or Ahrefs to get insights into the most popular pages, top performing keywords, traffic sources, and Austria Email List more. This will help you determine which pages should be kept or changed during the redesign and plan what changes to make . the URLs and pages that will be modified or removed during the redesign process and defines how the changes will be handled. It is essential to create a comprehensive migration plan to reduce the risk of SEO loss . Be sure to redirect deleted or modified URLs to new ones so that you don’t lose your links and have 404 pages. You can use a redirect management tool to manage these redirects effectively.
The essential SEO tools of a web referrer
Download Make a backup of your current site Before starting the redesign, it is essential to create a full backup Hong Kong lead of your site so that you can go back in case something goes wrong . This will allow you to easily restore your site if something goes wrong during the redesign. You can use a site backup tool to create this backup in a controlled manner. Use “canonical” and “hreflang” tags The ” canonical ” and ” hreflang ” tags are HTML tags that allow you to tell search engines about different versions of your website and indicate the language and location of each page.