Here is more information about the program on this page. And for a little fun, try to write your own emotions in co-creation thanks to Artificial Intelligence! It’s here and it’s absolutely free. Continuing from our previous article on the most popular B2B network, LinkedIn, we want to focus in this article on its equally powerful advertising platform: LinkedIn Ads . It is true that when it comes to promotion, the best-known platforms are often Facebook Ads , Instagram Ads or Pinterest. But in a B2B strategy, LinkedIn has many advantages. Composed mainly of professionals over 30 years old, it is then an active population, predisposed to discover your products or services. Let’s find out together how to run an optimized LinkedIn Ads campaign to make you known even better.
Boost your business The benefits of LinkedIn Ads Remember
That LinkedIn allows you to attract new leads for your business. The use of LinkedIn Ads will therefore not necessarily allow you to sell a product but to bring traffic to your website through the Nauru Email List promotional campaigns that you have created. The main benefits of running LinkedIn Ads campaigns are to offer fully personalized promotion methods, with the aim of generating more engagement compared to other social networks less suited to your target. In summary, remember that the use of LinkedIn Ads is the guarantee of increasing your web traffic in a qualified way. FREE GUIDE Introducing Inbound Marketing into your business 4 steps to get off to a good start Download Setting up your LinkedIn Ads campaign with Campaign Manager Before you start opening your advertising account, you obviously need a LinkedIn profile. Your company page and your profile on LinkedIn must be perfectly optimized in terms of content.
It is your means of communication between you and your visitors
So be as professional as possible. Once this step has been completed, it’s time to create your account on Campaign Hong Kong lead Manager . what is requested. Define your goal This is your first step. It is equivalent to what you expect from your audience once they have read your content. They can be different: to generate subscriptions to your profile, more views on your publications or to generate traffic on your website. Your objective will then determine how you will build your advertising.