Allied with Brazilian rapper Emicida, Netflix presented a song with lyrics inspired by each character in the series and starring the rapper. The song was the main hook to encourage TikTok users to create content about the series and become brand ambassadors themselves. Through a hashtag challenge, TikTok users were able to duet with Emicida and sing a rap in honor of the series. The format allows brands to put users at the center of their conversations and achieve unparalleled media success. With a highly customized campaign strategy for TikTok, using native user engagement features, it was clear that the results would be incredible. There were 454,000 unique users who created content using the hashtag. This garnered over 1.1 billion views during the activation period. And the engagement numbers like likes, comments and shares were around 144 million.
Allied with Brazilian rapper
7 tips for your TikTok content strategy How about generating leads organically? Check out our SEO services! You need your marketing strategy to succeed, and with the right marketing strategy and TikTok social presence, half the job is done. You have a chance to make your marketing strategy stand out and reach your target audience, and if you want your business to be seen by a wide range of people, you need TikTok on your side. Here are ten ways to succeed on TikTok: 1. Track and engage with viral trends You want your videos to go viral, and TikTok is a place to catch viral trends. Your videos engaging in challenges on your TikTok channel make your business stand out and seem more relatable and interesting. As we saw in the previous example from Netflix, the campaign brought popular and accessible content to the audience of the series, together with an artist of great national reach.
These trends come
These trends come and go every week, so it’s important to keep an eye on what’s trending. You can also use TikTok’s discovery page to help with your search. 2. Launch competitions Dance for Hong Kong Lead content for TikTok Business competition can be fierce in the world of TikTok content, but it’s the element of fun that goes along with it that really counts. You can launch competitions that your audience will share with other platforms, and this will promote your business in the best possible way. 3. Use trending music in your videos TikTok sounds should be catchy. After all, the time you have to get attention is much less. Therefore, catchy and recognizable music will further increase the reach of your TikTok content. 4. Get in touch with influencers Influencer for content for tiktok Having a voice and a face for your company helps bring your content closer to your audience.