Our advice if you are a small (or bigger) team, do not hesitate to ask your colleagues to re-share posts from your company . Or better yet, offer them to post content on their own personal social networks. This is good for algorithms. 5. Use a social media management tool If you use a social…
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Especially if you manage several networks at the same time
It is better to be organized and think month by month about a content schedule. Here are some things to get you organized: think about topics you want to talk about; use the help of a chestnut tree to list all special events and days; cover your main events or new releases; create a content…
Managing your social networks well
Whether for B2B or B2C, is therefore important for companies. Your presence on social networks has a real impact on the promotion of your products or services. Do you still need your presence to be properly optimized ? Because no, it’s not enough just to be “present” but rather to be active and make your…
Make sure the meta tags for each page on your
Here are our tips for posting quality content: Choose a topic that will interest your audience. Write quality, well- researched and well-written content ; Use images and other media to highlight your content; Make your content easy to read and understand; Bet on quality rather than quantity : it is better to publish quality content…
My Business is a free service from Google that
They appear when the image cannot be loaded and allow users and search engines to understand what the image is about . Here are our tips for writing effective ALT tags: Use relevant keywords in your ALT tags. Keep your ALT tags concise and self-explanatory . Don’t use full sentences in your ALT tags. Don’t…
There are many tools online that allow you to test
The loading speed of your site and find solutions to optimize it. Do not hesitate to use it to improve the performance of your site. Use clear and structured URLs Using clear and structured URLs is important for your site’s SEO. URLs (Uniform Resource Locators) are the addresses of the pages on your site. Here…
Here are our tips for making your site mobile-friendly
Use a responsive design that automatically adapts to the user’s screen size; Check the readability of your content on different devices and browsers; Optimize the loading speed of your site on mobile; Use buttons and links large enough to be easily clickable on a touchscreen . It’s also important to make your site easy to…
The visibility of your site and attract new visitors
All items Following To discover on our blog See all posts 3 LinkedIn mistakes to avoid 3 mistakes to avoid on your LinkedIn posts10 easy things to put in place to improve the SEO of your site January 18, 2023 SEO There are many things you can do to improve your site’s SEO and make…
Do not hesitate to use analysis and monitoring tools to
They are able to prevent duplicate content and improve your site’s position in search results. If you have a French and an English version of your website, for example, you can use the “hreflang” tag to tell Google that the two versions are aimed at different users to avoid being penalized for content duplicated. Maintain…
Prepare a migration plan A migration plan specifies
To plan and manage your website redesign to ensure that you are not going to penalize your SEO, it is essential to follow specific steps , including reviewing your current site and creating a migration plan . as well as safeguarding your website using tags such as “ canonical ” as well as “ hreflang…
How to prepare and manage a site redesign
By practicing these tips and being persistent, you should quickly see an improvement in your rankings in Google search results and an increase in traffic to your site. Don’t hesitate to give us feedback on your future results! SEO TOOLKIT The essential SEO tools of a web referrer! Download Previous. All items Following To discover…
It is recommended that you experiment with
To maximize the impact of these elements on your SEO, it is important to use relevant keywords for each page. Make sure these elements effectively reflect the content of the page and are optimized for search engines. Get backlinks from quality sites Backlinks, also called backlinks . Are links on other sites that point to…