The principles of effective web design are complicated enough, but they don’t have to cause you difficulty. These principles follow a logical progression and are based on fundamental concepts related to human behavior, aesthetics, and testing.
Below you will find 10 web design tips backed by research. Use them and you will see that your income from your website can be bigger than now.
What’s the value of web design for business?
Web design works to promote products online and popularize the brand. With great web design, businesses can get more targeted website actions, brand awareness, secure online transaction and therefore sales. The smaller the team web designers work for, the more skills they need to possess. Lastly, a better website looks good not only for your customer but your supplier as well – supplier perception is a very real element of a quality website.
Good web design is emotional
There is still a lot of work for web designers. Everywhere exist typical and monotonous online stores, information portals, services, etc. Monotony – not the best tool for attracting customers. An alternative to it is expressiveness, but web designers` attempts to stand out telephone number list lead to frankly failed results and cause only irritation to users. So, let’s consider 10 web design tips backed by research.
We’ve all experienced the frustration of trying to navigate a site with long load times, but many people don’t know that the downside of slow loading goes beyond being a nuisance to users. Research has found that a delay of as little as half a second in page loading resulted in a 20% reduction in traffic and ad revenue. So it’s important to remember that well-designed websites not only look good, they also function well. Moreover, a few years ago, Google decided to factor page load speed into its ranking algorithm, and while it’s not as important as search relevance, that metric can still affect performance.
Direct attention with visual cues
A space on a webpage creates a powerful psychological effect because it automatically draws the reader to identifiable design elements elsewhere on the webpage. You can also use instinctive visual cues, such as faces, to direct your audience in the right direction to pay attention to a particular spot on the screen. By the way, it was proved by research.
Have you ever wondered why so many Hong Kong Lead companies so often use images of babies on their website pages? The effectiveness of this technique is explained in research, which says that our natural parental instinct causes us to focus on unfamiliar infant faces for much longer than adult faces. Additionally, having high converting web copy is a great way to drive actions on your website, you can use proven copywriting to improve your click-through-rate (CTR) conversions.