Meta tags are small pieces of HTML code that help describe the content of your web page to Google and other search engines. The word “Meta” is short for metadata. This is additional data related to your web page, such as the page title, description, and type of content. Search engines use the data in META tags in their search engine results pages (Se Rps).
Check your META tags and identify issues affecting your website’s index ability.
Do Meta tags have an impact on SEO?
META tags are still necessary and very useful for SEO. They are one of the basic elements of SEO strategies , and have been since the beginning of search engine optimization. Although their use and value have evolved over the years, they should not be neglected.
Metadata is located in the header of Telemarketing Insurance Leads all your web pages and all your articles. You can easily add your META tag in HTML using a WordPress plugin or a CMS content editor. So, you just need to insert it into your HTML, to make it visible to indexing robots.
What are the most important Meta tags?
To rank well, it’s important to use the right tags. These can have a significant impact on your ranking and, when used correctly, improve user experience.
Each search engine evaluates tags differently. However, I advise you to follow the tips below. Pay attention to the differences and adapt them according to the needs of your website.
Don’t forget to use your META tags to let Google know who you are and what the purpose of your content is. Content such as blog posts, texts about a product, a service, webinars, rich media, etc.
Use our infographic below to see which META tags impact SEO and Google search results. Tip : Search engines appreciate quality, informative content that concisely answers Internet users’ questions. SEO optimization of your META tags will highlight the best elements of your content and your website will stand out in search results.
Although not technically a META tag, it is often included when discussing web page tagging.
This is an HTML tag that consists of a concise description of your website. It is very important for SEO, usability and sharing of your pages. The search engine takes this tag into account and displays it on the results page as a clickable title. Your title should be unique, present on all web pages and be between 50 and 60 characters long. This tag is infamous in the SEO world. In fact, since 2009 these tags no longer affect the ranking of websites.
The META description still has a very important role: improving the click-through rate (CTR). This tag promotes your page Hong Kong Lead and is visible when Internet users browse a SERP. Therefore, a quality Meta description allows you to get more clicks. It’s as simple as that.
These tags give specific instructions to indexing robots (e.g. Googlebot). You rarely need them, as search engines do a good job of managing the robots’ behavior themselves. However, sometimes you need to give additional instructions.
