That said, many website owners, marketers or not, don’t want to have their data set up on UA in GA4 in an automated, non-personalization way. Here are the main reasons: You don’t want to just copy/paste what you have into UA. The automated transition forces you to stick with what you have today (at least until you fix it yourself later).
This is where things get complicated
Reuse of existing site tags.” The automated migration process will use existing Universal Anguilla Email List Analytics tags and event structures. The assumption is that your site is properly tagged and that your custom events and goal definitions are 100% perfectly matched to GA4’s data structures. Unfortunately, we haven’t seen any such sites yet. GA4 is so different and so flexible that it requires an intentional effort to set up events and conversions. That accurately measure the most important parts of your customer journey. So should you let Google Analytics automatically migrate your site to GA4? Or should you opt out and schedule a more personalized migration.
There are pros and cons to both approaches
The automated migration process could be a suitable solution for companies that: don’t feel Hong Kong lead they have the bandwidth to handle a GA4 migration. And want to be up and running. with minimal effort; have a very simple Universal Analytics setup that tracks everything they need. without a lot of customization; do not integrate analytical data . with other platforms such as a CRM or marketing automation tools; don’t plan to use GA4 to measure their marketing efforts. But want to keep some baseline data just in case.