The size of your contact base, to its evolution, without forgetting to compare the different prices of these tools. If you haven’t thought about it yet, forget the idea of sending your email campaigns with your usual email such as Gmail or Outlook. Specialized Saas software is highly recommended, if not mandatory. You will thus…
Tag: buy email list
The impact on the results The size of your mailing list
We have decided to write an article dedicated to the recurring questions that our customers or prospects ask us before getting started. A good knowledge of the basics is essential, here they are. email marketing The importance of the contact database: do not buy a database! In marketing, if you want your marketing campaign to…
When search engines analyze the behavior of Internet users
You can also use this replay as a lead magnet on your website and social networks. This is a non-exhaustive list of lead magnet ideas. Many lead magnets exist. Free to your imagination now. Know how to adapt to your persona and your sector of activity to best meet their expectations. This is how you…
The tools the calculator, the simulator This can range from
With a view to facilitating the work of your persona, offering a ready-to-use or fill-in template is an effective lead magnet. Good knowledge of your persona is therefore very important because you must know what he uses the most and which could save him time or effort. Consideration Ebook or white paper One of the…
Enrich a qualified and segmented database to implement
marketing automation and nurturing strategies by offering other similar content Continue to qualify a prospect and make him progress through his different phases of maturity Optimize your time and the productivity of your business. Examples of lead magnets that work To illustrate what we have just discussed so far, here are examples of lead magnets…
The content must provide real added value
On the form, the more you have a neat landing page. That respects the codes , the more likely you will be that visitors. Will download your lead magnet. This must be valid even in the premium content. Provide content that is fun to read. If there is reading, consider airing it. With visuals, figures,…
It is based on the experience of users browsing
There are different APIs to connect to it. Google has also given a list of tools to measure them: PageSpeed Insights (PSI) : for an individual URL, it allows to test a web page through a list of improvement points. It marks each Core Web Vitals with a blue flag, and whether or not the…
Keep your promise so that he is not disappointed
For your company, the lead magnet allows you not only to attract qualified visitors who will become prospects, but also to support them in their purchase progress in order to make them real customers. It materializes in different forms that. We will detail later in this article. It is most often accessible via a landing…
When a button or link moves across the webpage
Be aware that user interactions will be delayed when a browser is busy performing other tasks at the same time. Google recommends an FID less than 100ms. Cumulative Layout Shift (CLS): page stability The CLS measures the visual stability of a web page. For example, it may cause a person to click on something other…
This will ensure that pages load
A website will pass the CLS rating if the CLS is less than 0.1. CWV CLS Most of the improvements in CLS are made by ensuring that a page is rendered in the correct order and with defined spacing for each element. Here are the initial areas to look at to audit this signal. Height…
There are many elements that go into designing a
Web page to provide the best possible user experience . Page load speed and ease of page interaction are just a few examples. And the list is constantly changing. Google defines the essential elements of a web page as “ Core Web Vitals ” that improve user experience as “Essential Web Vitals”. Core Web Vitals…
Shorten the work of the main thread If a browser
First Input Delay – FID FID measures the latency between the user’s first interaction with a page and the web page actually responding to that interaction. FID is most often affected by long execution times of large scripts, so try to minimize this as much as possible. A website will pass the FID rating if…